How to Record Every Email Sent from Your Website?

Despite the growing popularity of social media, email marketing has not lost its charm. The beauty of email marketing is that it allows you to convey your message directly to the consumer. But in this increasingly crowded and competitive inbox environment, how can you be sure if the emails sent from your WordPress website has reached the inbox of your prospects and not the spam folder.

As per a 2020 study conducted across various email marketing platforms, 20.4% of all emails are either not delivered or land up in the spam folder. You can achieve your email marketing objectives only when your emails are delivered in the inbox folder of your prospects’ mailbox rather than lying unnoticed in the spam folder or not delivered at all.

Thanks to technology, you can now easily record and track every email sent from your WordPress website using the email logging feature.

Here is everything you should know about how to record emails send from your website:

What is an email logging in WordPress?

Email logging allows you to view all the emails sent from WordPress. When you turn on the Email Logs feature, your WordPress stores all details of the email sent from your website.

What are the benefits of enabling email login?

If you have issues such as WooCommerce not sending mails or WooCommerce not receiving emails, using the email logging can help. WordPress and WooCommerce send emails to your users, including new user notifications, password reset links, comments, etc. If you are using a WooCommerce store, emails sent include information like order details and receipts, user account details, new order alerts, etc.

To ensure that your website is user-friendly and properly functioning, you cannot risk WooCommerce not sending mails or WooCommerce not receiving emails. If this happens, you will not get any information about your transactions. Moreover, you will miss out on crucial customer feedback. All these factors can seriously hamper your sales. Hence, you need to ensure that your emails reach your consumers and not just disappear or lie in the spam folder.

Further, here are some of the other top benefits of enabling email login:

  • Get form notifications to route the emails to the right person and stay on top of incoming leads.
  • Track which team member received which email.
  • Uncover all email details, such as sent time, date of email, the status of an email, subject line, etc.
  • Make sure that emails are delivered. If a user does not get an expected email, you can verify the status in the email log.

How to set up email logging through WP Mail SMTP Pro?

To efficiently record and track your emails, you can set up the WP Mail SMTP Pro:

  • Step 1: Install the WP Mail SMTP Pro plugin on your WordPress or WooCommerce website.
  • Step 2: After the WP Mail SMTP Pro plugin is activated, go to your WordPress dashboard. Click on WP Mail SMTP Pro >>Settings>>Email Log Tab.
  • Step 3: From the Email Log Tab, choose Enable Log. This will help you track all future emails you send.The log will give information about:
  • Email status
  • Date and time
  • Subject line
  • Address of recipient (including any CC or BCC)
  • From email
  • Any attachments
  • Mailer option used
  • Other technical details, such as MIME, type of content, etc.
  • Step 4: Click on the tiny box against the Email Log. Once done, you will get a Log Email Content option. This is optional. By clicking this option, you will be able to store all the content of the emails sent from your website. However, the content will not be encrypted in your website’s database and will be available as plain text. This is critical if you have a large website and have issues like WooCommerce not sending mails or WooCommerce not receiving emails.
  • Step 5: Save the settings.

To view the WordPress Email logs

Step 1: Go to the WordPress admin menu and click on Email Log on the top left of the page. Choose WP Mail SMTP Pro, and you will get your email records.

Step 2: If you want to study the details of an email, click on the Subject in the email, you will be redirected to an individual email log.

Conclusion

WP Mail SMTP Pro can fix all your email tracking problems on your WordPress or WooCommerce website. The WP Mail SMTP Pro plugin will ensure the emails are delivered directly to the prospect inbox, improving your conversion rates.

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